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Social Entrepreneur – Juice Bike

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By Shantel Hanna

More and more people across the nation are turning to two wheels rather than four. Bike sharing is increasingly and expansively growing in its popularity across the United States, even outside of trendsetter urban cities like New York City and Portland, Oregon. Historically, on a global scale, China is noted as the bicycle capital of the world to many, adopting bicycles as a means of travel since the 20th century. Bike sharing is being seen as a more sensible means of transportation in urban cities where traffic congestion is inevitable.

Database expert Russell Meddin tallied 1.27 million total two wheelers in nearly 1,000 cities worldwide in January 2016; roughly double the numbers in 2011.
That’s a 12 percent year-over-year increase
in the total number of bikes inventoried through bike sharing programs. Today’s growth of bike sharing is a result of many factors made possible largely through advances in information technology, including credit card payments, GPS
tracking of bicycles, and smartphone apps to show real-time availability.

Who is Juice Bike?

Following this bicycle sharing trend, Orlando Mayor Buddy Dyer and program sponsors Orlando Utilities Commission and Florida Hospital, launched Juice Bike, a bike sharing program in Downtown Orlando. CycleHop also joined the team as a service organization driven to plan, launch, and operate world-class bike programs. They work with system owners and cities to create innovative products such as the Juice Bike mobile application.

The Juice Bike share program is designed to provide citizens, tourists, and commuters with an additional transportation option that is affordable and ecologically friendly, operating as a short-term bicycle rental program to its registered members. The City of Orlando collaborates with transit systems LYMMO and SunRail as an additional service that will help accomplish the “last mile” connection to users’ destinations.

How does it work?

Users find and reserve a bike using the Juice Bike share mobile app, website, or by using the keypad on the bike at one of the 20 conveniently located stations. The three-step process starts with reserving a bike, then using the given 4-digit PIN code on the keypad to unlock the bike. To complete a trip, the bike is locked at any of the stations using the keypad on the bicycle. The program utilizes GPS, smart phone capability, and website technology for membership access and rentals.

Two hundred bicycles will be provided at 20 stations for Phase I of the program (See map of the station locations). Bike share locations are located throughout Orlando including Amtrak stations, College Park, Orlando Utilities Commission, Metropolitan, Orlando Public Library, and more.

Flexibility in Riding Green

Program memberships can be purchased online or at any station kiosk. Members can rent a bicycle at any time during the membership period, from any station, and return the bicycle to any station within the network. Members must be 18 years of age or older. For Orlando city visitors, pay-as-you-go options are available as well.

Cool Trends

Advanced technology and innovative designs by frame and wheel manufacturers have brought more customized bikes for cyclists to include their families and enjoy a more satisfying ride. Take, for example, the parent friendly, sleigh like addition, enabling two small children to enjoy a ride in the outdoors with mom or dad. Or, exclusively designed road bikes with disc brakes for better stopping in wet conditions, alleviated rim heat on long descents and more frame clearance for larger-sized tires. No matter if you are a local professional who rides downtown Orlando for work daily or you’re just visiting the area for the weekend, Juice Bike has the inventory to fit your needs and hopes to earn your business.

Want To Learn More?

For more information about membership registration or Bike Share, please visit
juicebikeshare.com

For more information
regarding bicycling in the
City of Orlando, please visit
cityoforlando.net

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